Last May I attended the CopyBlogger marketing event in Denver. The speakers were great and the information was valuable – but the one piece that came up over and over was the idea that consistency is king.
Consistency has been a struggle for me over the years. Creating and maintaining habits has never been a strong suit. Trying to post consistently to a blog has had periods of brief success followed by long spans of randomness. This blog has been just another example of inconsistency ruling my behavior. Even so, I still strive to improve. I know consistent behavior creates a sense of dependability and that is important to me. But even when consistency was not happening in this part of my business life, it was happening elsewhere.
[featured-image single-newwindow=”false” id=”130912-Target” alt=”bullseye”]Photo Credit: Rob Ellis’ via Compfight cc[/featured-image]
Since I have become more focused on my blogging activities I have also discovered that I have become dedicated to reading some blogs more than others. I use a blog reader to help me wade through all the various blogs that I want to keep tabs on, but after some time, I have discovered there are five that I rarely skip.
[featured-image single-newwindow=”false” id=”130728-Start” title=”Scrabble Start”]Image via Flickr by jakeandlindsay[/featured-image]
At the beginning of the month I laid out a challenge for myself, to write a blog post a day. And like most challenges, resolutions, or goals, things started off like gangbusters! But then the middle of the month arrived which included about 10 days of travel. I knew I should get at least a few of my posts written ahead of time and scheduled, but I just didn’t allocate enough time.
The secret to excellence is simple: you have to be willing to try, miss the mark, analyze what went astray, make adjustments and then try again. In short, you have to be willing to practice!
[featured-image single-newwindow=”false” id=”130702-PianoKeyboard” alt=”Piano Keyboard”]Image via Flickr by dgj103[/featured-image]
And there it is, as simple as that. But it is really that simple? Probably not quite, because you do need to have some basic competencies in the area in which you seek to be excellent. But the difference between someone being truly excellent versus good or adequate is rarely (if ever) raw talent; it has significantly more to do with their willingness to invest time and energy in the form of practice.